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MarTech Primer: What is Net Promoter Score

Net Promoter Score, or NPS, measures customer experience and predicts business growth. A core metric to measure customer experience management programs, it has transformed the ways of doing business...

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System Surveyor Expands Security System Design Platform with Customer-Driven...

Expanded product catalog features and Google Earth integration help security professionals speed delivery of exceptional, critical services System Surveyor has upgraded its intelligent system design...

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MarTech Primer: Types of Marketing Data

In 2020, Marketing leaders understand the evolving nature of Data Management Platforms. Yet, a majority of these leaders have a tough time executing their strategies. This is largely attributed to...

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MeaningCloud Reveals Its Offering in Deep Text Analytics to Transform...

With its products for Emotion Recognition, Intention Analysis and Voice of the Customer analysis, MeaningCloud provides the most complete offering in deep text analytics to level up your customer...

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Qualtrics Announces Instant Customer Feedback, a New Amazon Business Prime...

Collaboration between Delighted, a Qualtrics company, and Amazon Business empowers organizations of all sizes to listen, understand, and act on customer feedback in real-time Qualtrics, the leader in...

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3 Steps to Channel Customer Feedback Into Product Innovation

There’s no doubt that optimizing your customer experience (CX) pays off. When products and services come with great experiences, consumers are willing to pay up to 16% more, according to PwC. However,...

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Businesses Rejoice: Brainito Delivers DIY Marketing Strategies, Driving...

The newly launched marketing firm seeks to solve business owners’ biggest marketing headaches by arming them with proven, easy-to-employ DIY marketing strategies Brainito, an exciting collective of...

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Serviceaide Launches the Luma Virtual Agent 2.X Series, The Next Generation...

2.X Series Sets the Stage for Ongoing Innovations in Service and Support Across Automation and Knowledge Management Serviceaide, Inc., a global provider of intelligent, enterprise service management...

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Key Analytic Insights to Inform Business Decisions

Today’s digital ecosystem provides a rich trove of data. For marketers, simply tracking Traditional Marketing analytic is not enough to stay ahead of the competition. Digital data can be harnessed to...

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MoneyGram and Uber Launch Partnership to Support Drivers During Global Pandemic

MoneyGram International, Inc., a global leader in cross-border P2P payments and money transfers, announced a partnership with Uber to provide drivers and delivery couriers a discount on digital money...

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